London Online Marketing: Keep Up with Google’s New Mobile SEO Update

hand-iphone

The recent announcement from Google about mobile SEO had businesses around the world worried. The latest update states that a website’s mobile-friendliness will now be treated as a ranking signal. This means that websites that are not mobile optimised may rank lower in search results. This comes as no surprise at all, however, as Google […]

Is Your Accounting Firm Searchable and Visible Online?

image1

Can your accounting firm be found by potential clients today? Thirty percent (30%) of your potential clients are looking for expert accounting services online, while only nineteen percent (19%) are relying on recommendations. They use several techniques in searching for firms, from search engines to social media to online reviews. Studies have found that clients […]

Invest Strategically in Your Digital Marketing and Grow Your Accounting Firm

Figure-1

Businesses that want to succeed in the digital age need to develop a strong online presence and dynamic digital marketing strategies. This rule of thumb applies to many industries, including accounting. Thirteen years ago, many accountants and accounting firms didn’t have websites, many popular social media sites didn’t exist, and the idea of developing a […]

Online Marketing Counts for Accounting Firms: Here are the Numbers…

AlcyonWebBuild.co.uk-Online-Marketing-for-Accountants-Infographic-UK

Your Potential Clients are Looking for you Online. A recent study has found that more of your potential clients are searching for expert accounting services online than through word-of-mouth recommendations.  In fact, 30% of those surveyed have said they are using search engines, social media, local listings and online reviews when looking for accounting firms, […]